Razano Attorneys is a young law firm that has a proven track record to punch above their weight. they would like to prove their credibility to potential clients through their website. So that, they do not have to explain theirselves in every meeting. They also want to keep engaged with their existing clients, keeping them educated on the basics of services. they provide. Thus constantly giving value and eliminating tedious and avoidable workload to give them more time to do what they do best.
Design and develop a website that is user centred to improve time spent on the website. It must also be content driven to constantly attract traffic to the website. The goal is to make it clear what the company does while looking modern and professional. The website must have an easy to understand system for client to easily update content like client testimonials and blog articles without needing to commission a developer. There should be clear call to action for visitors to quickly reach out and subscribe to a weekly newsletter.
I came up with a layout that was consistent with the firm's existing brand identity. included micro interactions to grab visitors attention and added clear call to actions to improve conversion. Created blog templates to make life easier for client to upload content on their own.
Also added a newsletter subscription to collect potential clients contact details and keep in-touch with them through email marketing with valuable content that keeps them educated common issues that get people in-trouble with the law unknowingly.
A content strategy had to be put in place to create a tone that answers potential clients' general questions without breaking any ethics law. Or sounding like an almighty santa clause with a get a way with murder wild card.
“Working with EBG absolutely changed my business. He told me, my website was as good as a business card seating in an office desk drawer, and he was right.”
Maybe you have the opportunity that will take my skills to the next level. I definitely have the expertise to take your brand or product to greater heights.
